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Retro black-and-white photo of a man in a suit making an awkward face, used as a metaphor for a website acting like a bad salesperson.
Website Messaging: 3 Mistakes Killing Conversions marketing foundations strategic marketing website messaging

You spent thousands on a beautiful website. You picked the perfect fonts, the exact right shade of beige, and a photo of you laughing with a coffee cup.

It's pretty. It's professional. And it's doing...

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