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How To Organize your Email List

Email segmentation allows you to better manage your email list. This allows you to organize your audience based on interests, purchases, or any way you want. By paying attention to your subscribers' interests, you can then cater to them. You will then start to notice higher engagement rates and...

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The Importance of Having an Email List

 

The first question I get asked is, “Why do I need an email list?”

Because the majority of online sales take place through email marketing. Email is 40 times more effective than Facebook and Twitter. You get higher click-through rates in emails vs tweets.

Having an email list is...

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How to Increase Email Open Rates

 

Are you noticing that your email open rates are on a decline? If you answered yes, review these strategies to bring that rate back up and fast.

Low email open rates can impact your sales, and we don't want that.

To better understand how to make that increase happen, let's dive into what an...

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