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You've Got To Be Known for Something messaging

You're offering incredible products or services, but you're missing out if people don’t associate your name with a specific solution. 

When I started my business in 2014, I focused on...

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The Difference Between Marketing to Consumers and Businesses messaging

I recently led a "How to Create a Clear Marketing Message" workshop for the Women in Business NB Entrepreneurship 101 program. This two-hour session was designed to help women clarify their...

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The Worldโ€™s Most Valuable Skill Is Copywriting: Here Are 5 Frameworks To Help You Master It In Record Time messaging

The world’s most valuable skill is copywriting.

Unfortunately, the constant need to prove themselves keeps many from ever mastering it. They spend hours (and usually a ton of money) trying to...

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This Copywriting Skill Will Become Your Superpower messaging

Are you struggling to expand your business while juggling family responsibilities? I understand your frustrations all too well. Despite your dedication and hard work, it can feel like you're stuck...

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Five Copywriting Tweaks to Amplify Engagement messaging

As a female entrepreneur, how you write about your business can make a big difference. Your words can attract people, build trust, and encourage them to buy. But sometimes, mistakes in writing can...

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Creating Consistency with StoryBrand: Unleashing the Power of Branding and Digital Marketing messaging

In today's digital world, grabbing the attention of your target audience is a challenge. And without a consistent messaging strategy, businesses face an even bigger problem. That's where the...

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