What to Expect Each Week
Every Monday morning, the Weekly Route Planner sends one specific marketing idea straight to your inbox.
Not a list of things to try. One idea, developed fully, with a clear angle on how it applies to your business. The kind of thing that makes you look at what you're already doing a little differently.
Women entrepreneurs at an established stage of business get the most out of it. If you've been at this for a few years, you've read the generic advice. This isn't that.
Each issue takes about five minutes to read. Most weeks, you'll walk away with one thing you want to go do.
It's free. It arrives Monday. You can unsubscribe any time.
The perfect length for my neurodivergent brain — clear, accessible, bite-sized information that’s genuinely useful for business owners. I’ve been telling everyone to follow you.
— Alison M.
I absolutely love your newsletters and I don’t tell you that enough. You are very good at what you do
— Susan S.
I’ve been reading your posts and they’ve all been helpful, but this one especially resonated with me.
— Miranda K
I usually skim emails and newsletters and this is the first one that I actually grabbed a coffee and read every word. I'm finding your content so helpful. Thanks for a great way to start my Monday morning 🙂
— Ashley A
Recent issues
Website Accessibility Small Business Owners Don’t Know About
The Visitors Who Land on Your Site and Just Leave Most people spend a lot of energy making sure their website looks right. Colours, photos, the layout. They get it looking the way they want and call it done. What they don’t realize is that some visitors can’t use their site at all. They land…
Marketing Strategy for Small Business: The Midyear Gut Check
Why Half the Year Gone Feels Like a Problem Just so you know, it’s June 22nd. Summer’s short in Canada, and we take it seriously. I’ve been juggling travel, end-of-year school events, and the general chaos of kids finishing up. I’ve barely had a chance to look up. But I looked up this week and…

