POST ROAD MARKETING
The Dispatch
Marketing Intel for Women Who Are Done Guessing
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New posts every week
The Dispatch is Post Road Marketing's blog, real marketing advice for women entrepreneurs who are done following strategies that don't fit their business. New posts every week covering brand messaging, social media strategy, content creation, email marketing, and more. No fluff, no guru nonsense.
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You Don’t Need to Post on Instagram Every Day. (Here’s the Real Tea)
Okay, let’s talk. You’re staring at your phone, a half-written caption mocking you, and the pressure to post something, anything on Instagram is giving you a low-grade anxiety buzz. Some guru, somewhere, told you that if you don’t post every single day, your business will shrivel up and die. How’s that feeling? Like you’re on…
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The 10-Minute Google Business Strategy That Brings Clients
Let me guess. You’ve spent hours agonizing over your Instagram grid, trying to find the perfect filter, writing and rewriting captions… all for a handful of likes and a DM from a bot. Meanwhile, your Google Business Profile is sitting there like a sad, neglected houseplant. You probably set it up once, filled out a…
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5 AI Prompts to Steal When Your Brain Goes Blank
Let’s play a game. It’s called “I know I need to email my list, but I’d rather scrub my grout with a toothbrush.” Sound familiar? It’s not that you don’t have anything to offer. It’s that the pressure to be brilliant, witty, and profound in every single email is enough to make your brain shut…
Latest Reads
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Done-For-You is Dead. Do It With You is the Future
They want to learn, not outsource. That’s the secret your best clients wish you knew. They don’t want you to do it for them. They want you to do it with them. They don’t want you to do it for them. They want you to do it with them. But the done-for-you model is exhausting….
FROM THE FOUNDER
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"The ROAD Method: four steps. One framework. The foundation most marketing skips."
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Post Road Marketing • Saint John, NB
The Dispatch
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