What to Expect Each Week
Every Monday morning, the Weekly Route Planner sends one specific marketing idea straight to your inbox.
Not a list of things to try. One idea, developed fully, with a clear angle on how it applies to your business. The kind of thing that makes you look at what you're already doing a little differently.
Women entrepreneurs at an established stage of business get the most out of it. If you've been at this for a few years, you've read the generic advice. This isn't that.
Each issue takes about five minutes to read. Most weeks, you'll walk away with one thing you want to go do.
It's free. It arrives Monday. You can unsubscribe any time.
The perfect length for my neurodivergent brain — clear, accessible, bite-sized information that’s genuinely useful for business owners. I’ve been telling everyone to follow you.
— Alison M.
I absolutely love your newsletters and I don’t tell you that enough. You are very good at what you do
— Susan S.
I’ve been reading your posts and they’ve all been helpful, but this one especially resonated with me.
— Miranda K
I usually skim emails and newsletters and this is the first one that I actually grabbed a coffee and read every word. I'm finding your content so helpful. Thanks for a great way to start my Monday morning 🙂
— Ashley A
Recent issues
Truthfully… I’m struggling with a decision
You know what you do is valuable. You’ve got the experience. The results. The ideas. But turning that into a clear, working system that consistently brings in clients is where things slow down. Not because you’re doing it wrong. Because you’re doing it alone. You’re trying to connect the dots between messaging, content, tech, and…
How to steal Black Friday tactics (without the sleaze)
Your inbox is a marketing goldmine right now. Every email flying at you this week is a masterclass in how brands try to sell — fast, loud, and often messy. It’s not just noise. It’s proof. Of what works. Of what doesn’t. Of how people write when the stakes are high. So don’t just delete….