There's a reason your offer isn't selling

You were told social media was the key 🔑

That if you just posted enough, said it the right way, tried the trending sound, stayed consistent… your business would grow.
So you showed up. You tried the tricks.
You bought the programs.
You followed the calendars.
You even kept going when it felt like shouting into the void.

But the sales didn’t come.

And when that happens long enough, it’s easy to think it’s you.
Maybe you’re not clear enough.
Maybe your offer is off.
Maybe you're just not cut out for this.

But the real problem is this:
You were told to build the outside first.
No one showed you what should be at the centre.

You’ve built something real.
Now it needs to show up that way.

You know your work helps people.
You’ve seen the results. You’ve earned trust.
But when someone finds you online, that’s not what they see.

You’re not sure what to put on your website.
You’ve thought about a freebie or email list, but stalled before you started.
You’ve opened ChatGPT, stared at the screen, and closed it again.

You’re not behind.
You’re not missing the “consistent content” gene.
You’ve just never been shown how to build the part that makes all of it easier.

The words that move people.
The tools that actually help.
The systems that don’t crumble the second life gets busy.

Your people are still waiting.
This is how they finally find you.

Right now, your business isn’t showing up the way it should.
The work is there. The value is there. But the clarity is missing.

It’s not about more content.
It’s about having one message that ties it all together.
So when someone finds you — wherever they find you — they understand what you do, why it matters, and what to do next.

You don’t need another formula.
You need a way of showing up that fits how you work and how you think.

This is how you finally feel proud of what people see.

This is Guided. Practical.
And Personal.

Hi, I’m Erica.

I’m a copywriter and Message-Builder who helps business owners stop second-guessing their strategy every other week and finally put it together so it leads to more sales.

I’ve helped hundreds of entrepreneurs find the right words and make it easier to know what to say, how to say it, and how to make small tweaks without burning it all down.

I’ve sold GPTs that actually save time.
And I’ve been brought into business networks to talk about turning AI into a trusted team member — not just another writing tool.

I don’t teach hacks.
I don’t push pressure.
And I definitely don’t tell you the “Right Way.”

I help you build something that works — for YOU.
Because at the end of the day, you get to make the rules.
Not Meta. Not TikTok. Not Google.

Not more content. Just the right words.

These aren’t from Summer Camp–they’re from other women who’ve worked with me through workshops, tools, and strategy sessions.

If this sounds like the kind of support you’ve been missing, you’re in the right place.

Your content, offers, and audience
all need the same thing: Clarity.

Eight weeks to rebuild your message, your tools, and the way you show up.

This summer, get the kind of clarity that actually moves your business.

This isn’t just a program. It’s eight weeks of hands-on support to get your message, marketing, and momentum in place — with someone beside you the whole way.

You get:
• 3 full-day working sessions — with me in the room
• 5 strategy + implementation calls — getting your questions answered live
• Weekly Voxer feedback — real-time access
• Personalized feedback between calls
• Full access to my private GPT library — write faster, write yourself
• All calls recorded for you

$1500 CAD — 10 spots only
Starts Tuesday, July 2 at 11 am ET

This isn’t another course. It’s hands-on implementation — and real momentum. I’ll be beside you the whole way.